Privacy Policy
Effective Date: April 23, 2026
SeniorProtectionPlan.org is operated by True Life Enrollment LLC ("we," "us," or "our"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or submit a quote request.
Information We Collect
When you submit a quote request through our website, we may collect the following personal information:
- Full name
- Date of birth
- Phone number
- Email address
- Zip code
- Insurance coverage preferences
We may also automatically collect technical data such as your IP address, browser type, device information, and browsing behavior through cookies and analytics tools (e.g., Google Analytics, Meta Pixel).
How We Use Your Information
We use the information we collect to:
- Provide you with insurance quotes and related services
- Contact you by phone, email, or text message regarding your quote request
- Prepare quotes and submit applications to the insurance carriers we are appointed with
- Send you SMS messages regarding your quote request and insurance products and services
- Improve our website and marketing efforts
- Comply with legal obligations
Sharing Your Information
We share your information only with:
- Insurance carriers we are appointed with, as needed to prepare quotes or submit an application you authorize
- Service providers who help us operate the business, such as our CRM, phone system, and analytics providers
- Government regulators, including state insurance departments, when required by law
We do not sell your personal information, and we do not share it with third-party marketing partners.
Text Messages & Communications
By opting in, you consent to receive SMS text messages from True Life Enrollment LLC. Message and data rates may apply. Message frequency varies. You may opt out at any time by replying STOP to any text message. Reply HELP for assistance. Consent to receive SMS messages is not a condition of purchase.
Cookies & Tracking
We use cookies, pixels, and similar technologies to track website activity, measure advertising effectiveness, and improve user experience. You can manage cookie preferences through your browser settings.
Data Security
We implement industry-standard security measures, including 256-bit SSL encryption, to protect your personal information. However, no method of electronic transmission or storage is 100% secure.
Your Rights
Depending on your jurisdiction, you may have the right to access, correct, or delete your personal information. To exercise these rights, contact us at dantonino@truelifeenrollment.com.
California residents may have additional rights under the CCPA, including the right to know what personal information we collect about them and the right to request its deletion. We do not sell personal information, so there is no sale to opt out of. To exercise any of these rights, contact us at dantonino@truelifeenrollment.com.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
Contact Us
True Life Enrollment LLC
Email: dantonino@truelifeenrollment.com
Phone: (888) 294-8474